Unconventional Thinking

July, 2012

Hendrix. Harrison. Clapton.

Tuesday, July 31st, 2012 by Mark Stevens

I have heard a story, likely apocryphal, that the great guitar heroes of the time once attended a Hendrix concert, moved up tight against the stage and when Jimmy walked off to the cheers of adoring fans, there were puddles of water on the floor where his peers had stood.

Word has it that they were [...]

Sky Blue. Blue Sky.

Monday, July 23rd, 2012 by Mark Stevens

A year ago my sweet golden retriever Blue died a miserable death, his beautiful body and then his mind riddled with cancer. He was a prince of light and goodness who lit up every room and heart he entered. Once, when I was hiking with him, a woman came out of nowhere, took his polar [...]

Mark and Barack’s Great Adventure

Wednesday, July 18th, 2012 by Mark Stevens

It’s odd how you can forget your own history sometimes. But when I heard Obama say that none of us start our own businesses, well damn if it all didn’t just come flying back to me.

Yes, it was 1994 and I decided to start a new kind of marketing firm, MSCO, that would have business [...]

Invention Is The Stepchild of Reinvention

Friday, July 13th, 2012 by Mark Stevens

Inventors are a rare and precious breed. As the men and women who move civilization forward, they are revered and rightly so.

Think Edison, Land, Salk, Curie and Marconi. All were uniquely different, yet all were connected by an innovative DNA that enabled them to truly change the order of things.

More amazing than the inventor, judged [...]

If Only…

Monday, July 2nd, 2012 by Mark Stevens

I used to wonder what path my life would have taken if I’d attended Harvard (where my dad had pointed me) instead of suffering through the brutal breakdown of a dysfunctional and destructive family.

It was one of those “if only” scenarios I played out through my mind hundreds of times until I realized that “If [...]

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