Unconventional Thinking

E-Mail Marketing

The Worst Man In America

Thursday, December 30th, 2010 by Mark Stevens

Sometimes, the power of marketing is a curse. A plague. A near sin.

Why do I say that?

Can you say the words “Harry Reid?”

Overdosed On Oprah

Wednesday, December 22nd, 2010 by Mark Stevens

There is one perfect person in the world. At least that’s the way Ms. Oprah Winfrey sees it every time she looks in the mirror.

What she may not know is that zillions of us are so overdosed on her that the situation is becoming toxic. Perhaps fatal.

The Most Dangerous Term In Business

Monday, February 26th, 2007 by Mark

The most dangerous term in business

For More Effective Ads and Emails

Friday, October 27th, 2006 by Mark Stevens

I’ve often been asked something like, “We’re sending 100’s of emails as part of our cold calling strategy, how can I see if any of them are resulting in visits to our web site?” Ok, I’m not exactly often asked that question, but somebody did ask it once. But it is a good question that [...]

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