Madoff Marketing
Wednesday, July 1st, 2009 by MarkEveryone knows Bernie Madoff is a putrid excuse for a human being.
But as we are hurling verbal stones at him, we should stop and see that what he did and how he did it, is ingenious.
More than anything else, Madoff was a marketing whiz. He wasn’t a financial engineer, he was a mastermind of perception.
And [...]
