UNCONVENTIONAL THINKING BLOG

Every year, young people make a pilgrimage to MSCO in search of a career in marketing. When we ask them why they are interested in making marketing their life’s work, they respond in a flash:
“I want to do something creative.”
That’s when I launch into a sermon they neither want nor expected. The point of which [...]

There is a strange, perplexing and mysterious math to life.
Think of it as lifematics.
We can begin with the fact that virtually all human life has a span of one to one hundred years. Some live for seconds, others a century. But we are all enclosed within a mathematical box that begins and ends within a [...]