This week, the staff at MSCO got a new tech toy to play with. We’ve become the latest Explorers for the Google Glass pilot program. If you haven’t heard of it, Glass is essentially a voice activated smartphone you can wear on your face. We happen to think it’s the future of communications technology, even though the interface needs some work and the frames do look kind of odd.
Having a look at a technological development like Glass before it hits the market helps us keep ahead of potential trends and stay in front of consumers. That’s how we deliver successful campaigns. So it’s important to we take advantage of these opportunities when they present themselves.
Now, have a look behind the scenes at MSCO with this Google Glass tour of the office, guided by yours truly.