Buy the book

Read the Business Week bestseller that made Madison Avenue sit up and take notice: YOUR MARKETING SUCKS by Mark Stevens.

Most marketing is designed to achieve aesthetic purposes: a beautiful ad, a colorful logo, a commercial that makes you laugh, attractive event décor. All of those things are fine, but they're not the real purpose of marketing. Marketing should grow the business and generate return on investment. Period.

YOUR MARKETING SUCKS offers marketing strategies designed to grow your business, from aligning marketing with a company's objectives to developing a clear statement of purpose; from determining how to reach the broadest relevant audience to qualifying prospects.

Mark Stevens counsels business owners and executives to analyze their company's current marketing efforts, and reveals how to develop an ROI based action plan to realize business goals. Awards and accolades are nice, but they don't mean a thing to a balance sheet. The extreme methodology expressed in this book will ensure that every marketing dollar is spent to grow your business.

Order your copy of Your Marketing Sucks.

Does your marketing suck? Contact us today: 914-251-1500