Last week, the MSCO staff got the well deserved present of a game table. Right on the main floor, this three-in-one table serves as a central gathering place for us to unwind and spend a little bonding time over non-client work. Also, the relaxing atmosphere such a game table lends to the office allows our creative team to come up with stronger strategies. That’s why you have forward thinking companies like Apple and Google provide these amenities to their employees.
Above, that’s me losing badly to our new designer Ligia while playing ping pong. Absent from her resume was her career as a semi pro your ping pong star, apparently. I’m still undefeated in billiards though.Read More
It’s a question we’ve been asking for years: Does your marketing suck? Recently, Mark sat down with Entrepreneur’s Radio Show to explain what he means and what you can do about it. Of course, it makes for a good listen in conjunction with the brand new release of Your Marketing Sucks: 10th Anniversary Edition.Read More
This week, the staff at MSCO got a new tech toy to play with. We’ve become the latest Explorers for the Google Glass pilot program. If you haven’t heard of it, Glass is essentially a voice activated smartphone you can wear on your face. We happen to think it’s the future of communications technology, even though the interface needs some work and the frames do look kind of odd.
Having a look at a technological development like Glass before it hits the market helps us keep ahead of potential trends and stay in front of consumers. That’s how we deliver successful campaigns. So it’s important to we take advantage of these opportunities when they present themselves.
Now, have a look behind the scenes at MSCO with this Google Glass tour of the office, guided by yours truly.Read More