We just wanted to take a moment to wish you a happy Thanksgiving.
We’re all so thankful that we get to do what we love. Every day, we have the chance to make a huge difference in our clients’ lives. Sure, sometimes we end up spending hours working on the best way to phrase a simple paragraph or tweaking a design so that it’s just right, but we wouldn’t change it for the world because we know that it makes the difference.
We’re also thankful for the amazing clients that we get to work with. Working in a marketing firm like ours, we see everything from standard services to crazy products (and everything in between!). We’re constantly learning and growing from our wide variety of clients. I find myself becoming an expert in things that I didn’t even know existed before I began working here.
Finally, we are thankful for the wonderful team that we have here at MSCO. We’re actually more like a family than a team. I, personally, know that there are days that would be nearly impossible to get through without my MSCO family, so for that, I am very thankful.
Happy Thanksgiving from MSCO! We hope you enjoy the time spent with your loved ones this season.Read More
We have been extremely busy these past few weeks, thanks, in part, to some of these great new clients that we are now working with.
The Housing Bridge - an organization that helps families transition from homelessness to self sufficiency.
2 by 2 Childcare – an all-encompassing childcare service in Brooklyn for 0-5 year olds.
The Law Office of Sam Karliner – A NYC-based law office specializing in criminal defense law.
Modular Architecture – An architectural firm from Connecticut that builds modular homes and apartment buildings.
Click through to their current sites to see where they started, and stay tuned for more information on these clients and more!Read More
Assisting with TV and radio advertising for one of our clients is exciting for all of us on the team here at MSCO. Our client, TF Andrew, a tri-state leader in luxury flooring options for over 30 years, is launching a major cable network television campaign. This campaign is running in conjunction with Carpet One retailers. They are offering huge discounts on popular brands with their enticing Don’t Do It Yourself sale. Check out the fun spot on our YouTube channel here.
Cablevision and Verizon FiOS customers in Westchester County should keep an eye out for the spot over the next few weeks. The commercial will air on USA, HGTV, Comedy Central, AMC, CNN and News 12, among other networks.
And if that isn’t big enough news for you, they’re also launching a new radio campaign this month. By utilizing both TV and radio advertising, they’re sure to see some major results in the upcoming weeks. MSCO will, of course, be there to help track and analyze all of the leads that come from all of our TV and radio advertising efforts.
This will be TF Andrew’s very first time working with 100.7 WHUD, the Hudson Valley’s leading radio station. We are all anxious to see how well TF performs on this station. This month’s commercials will be focusing on the Don’t Do It Yourself campaign, as seen in the commercial above. Next month, the focus will shift to a home improvement contest that we’re working on. We’ll keep you updated on the details for that as they develop. Head over to TF Andrew’s blog to listed to this month’s radio spot, and let us know what you think in the comments below!
We absolutely love seeing our clients succeed. It’s times like this, when we’re simultaneously working on both TV and radio advertising for one of our clients, that we know we’re making a difference to their business.
For more information on TF Andrew, click through to their website. Check back here for updates on all of our clients.Read More
At MSCO, we do a lot of small business consulting. Over the last two decades, we have seen our results come through in a number of different ways. Oftentimes, we see a measurable growth in the business itself or its revenues, an explosion on social media, an influx of new clients and customers, or something like a successful launch of a new line of products or a seamless rebranding of an established company. Sometimes, however, we are able to see results in different (and much more public) ways.
Tonight is Westfair’s Family Owned Business Awards, and we’re proud to announce that one of our very own clients, T.F. Andrew, is being honored as one of the twenty award winners. As part of our small business consulting strategy, we nominated T.F. Andrew and helped them write their submission. They ran against more than sixty other small businesses in the area, and they were selected (by leaders in their respective fields) as one of the very best in Westchester and Fairfield counties. The ceremony is being held tonight in White Plains where Stew Leonard Jr. will be the keynote speaker.
Read more about the awards here.
With our small business consulting and guidance, we have helped transform T.F. Andrew into the award winning, sophisticated brand that it is today. They truly are the area’s destination for luxury flooring products. Find out more about T.F. Andrew and see some of our rebranding work by visiting their website at www.TFAndrew.com.Read More